Our firm is receiving complaints from consumers who are receiving Hot Topic text spam. If you signed up online for a Hot Topic SMS coupon, style tips, and insider offers, and want to continue to receive text messages, that’s great. But if Hot Topic doesn’t honor your “opt-out” request, you may be able to recover money. In other words, when consumers ask to stop receiving Hot Topic text messages and the texts keep coming, they could have a case in court.
Hot Topic was founded in 1988 as a mall-based accessory store focused on teen customers who loved pop music. Over the years, the Los Angeles-based brand has grown to 600 stores that carry pop culture-, gaming-, and music-inspired apparel and accessories. It’s the go-to store for licensed band clothing. In 1996, Hot Topic stock began trading on NASDAQ, but the company sold to a private equity company for $600 million in 2013.
When a clothing company spam texts its customers, it simply isn’t the right fit. Spam text messaging practices don’t align with the law. The federal Telephone Consumer Protection Act (TCPA) and the Federal Communications Commission regulate what businesses can and cannot do with respect to text messages.
For example, the law says that a company must have your permission to send you a text. It also forbids businesses from sending additional text messages once you’ve asked them to stop. When a company keeps texting you after you’ve told them not to, you can sue in federal court for $500 to $1,500 per text.
If you’ve been receiving unwanted Hot Topic text messages, Lemberg Law can help. Call our office at 475-277-2200 for a free case evaluation.